San Diego, California – AleSmith Brewing Company is adding a new IPA and packaging format to its year-round portfolio for 2022. Party Tricks is a West Coast-style IPA launching in cans and drafts in January. Party Tricks is up to its sleeves with incredible flavor and is set to join the AleSmith line in 16 oz. can 6-packs.
Brewed with massive amounts of Strata, El Dorado and Citra hops, this West Coast-style Indian pale ale conjures up an invigorating blend of aromas, brimming with juicy notes of grapefruit, strawberry and passion fruit. Whether it’s a night on the town or a casual outing with friends, the 16 oz. The box format ensures even more fun for every type of party.
“We are thrilled to launch AleSmith’s portfolio with an IPA that showcases the new format along with a fun and dynamic marketing campaign,” said Brandon Richards, President of AleSmith. “Party Tricks is the first release of three beers that will be available in 16 oz. 6-packs. We love the format and we see our beer customers across the state love it too. With the transition to a new format, Party Tricks will be an important addition to our lineup and a key priority for AleSmith throughout 2022,” adds Richards.
Party Tricks IPA will be available in 16 oz. can 6-packs and draft at AleSmith’s Tasting Room and throughout their distribution network starting in January. Prepare to be amazed, and be sure to keep an eye out for a Party Tricks weekend celebration slated for early March. For more information on Party Tricks, visit https://alesmith.com/ or check out the brewery’s online Beer Finder to find a retailer nearest you.
About AleSmith Brewery
Forged in 1995, AleSmith has been recognized by consumers and critics as one of the world’s leading craft brewing companies behind accolades that include medals won at prestigious national and international beer competitions. In addition to being well established in its hometown of San Diego, AleSmith was recognized by the RateBeer community as the Best Brewer in California and the 4th Best Brewery in the World in 2017. AleSmith was also awarded the Champion Brewery award over the last three years at the San Diego International Beer Competition and was named Small Brewing Company of the Year at the Great American Beer Festival in 2008. AleSmith is celebrating its 23rd year in business and occupies a 109,942 square foot facility with a state-of-the-art brewery. AleSmith is currently ranked #9 out of over 33,000 breweries worldwide.
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