Boulder, Colorado. — The Brewers Association, the not-for-profit trade association dedicated to small and independent America’s Brewers today launched a new grant program to fund local and regional events that intentionally promote and foster a more diverse and inclusive craft beer community.
Fundraising priorities include events that increase craft beer access and awareness to new demographics while cultivating an inclusive environment. These include: beer festivals; beer and food pairing events; agricultural fairs and festivals; ethnic and cultural heritage festivals; neighborhood and community parties; entrepreneurship and innovation festivals; film festivals and more.
“The Brewers Association continues to take proactive steps to advance our members and the path of diversity and inclusiveness in the brewing community,” said Julia Herz, Craft Beer Program Manager, Brewers Association. “By helping to support these varied types of events, we can foster growth and stimulate a cultural shift when it comes to the drinking of beer. We look forward to reviewing the proposals and awarding the first class of grant recipients. »
Recognizing the need for increased inclusion at both the beer enthusiast and brewery level, the Brewers Association has created programs designed to cultivate conversation and action around diversity and inclusivity in craft beer. Since inception of its Diversity Committee in 2017, the Brewers Association has hired J. Nikol Jackson-Beckham, Ph.D. as its Diversity Ambassador, launched a series of diversity best practices resources and inclusion for its members and sponsored Fresh Fest 2018, the nation’s first dark beer festival.
Grant applications will be accepted February 13, 2019 through March 15, 2019. For more information on the Diversity and Inclusion Event Grant Program and guidelines, visit the Brewers Association website. For questions regarding the grant application, please contact Alana Koenig-Busey.
Media Contact: Abby Cohen (on behalf of the Brewers Association) 646-695-7044
About the Brewers Association
The Brewers Association (BA) is the nonprofit trade association dedicated to America’s small, independent brewers, their beers, and the community of brewing enthusiasts. The BA represents more than 4,800 American breweries. The BA Independent Craft Brewer Seal is a widely adopted symbol that differentiates beers from small independent craft brewers. The BA organizes events including the
beer world cup®, Great American Oktoberfest®, Craft Brewers Conference® & BrewExpo America®, FLAVOR™: An American Craft Beer and Dining Experience, Homebrew Con™, National Homebrew Competition and American Craft Beer Week®. The BA publishes The new brewer® magazines, and Brewers publications® is the leading publisher of brewing literature in the United States. Beer lovers are invited to learn more about the vibrant world of craft beer at CraftBeer.com® and on homebrewing via BAs American Homebrew Association® and free Brewing Guru® mobile app. follow us on Facebook, Twitter and instagram.
